Author

Hal Rotholz

With two decades of experience in the tech industry that started with building his own gaming website and led him to the publishing product world, Hal serves as AdThrive's ad code product manager, uncovering solutions and opportunities that improve user experience and drive top RPMs for AdThrive publishers. When he’s not digging into data for the next way to help our publishers, he can be found strategizing his poker game or cheering on his favorite Nascar driver. Hal grew up in Florida and now lives in New York.