AdThrive and CafeMedia are now Raptive, a new kind of company transforming creators into lasting businesses and powerful brands that can compete at the highest levels on their own terms. Since the very beginning of blogging, we’ve been allies and advocates for all creators, with a seat at every table in the industry. Creators are the future of media. And together, the future is ours to create.
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The Big Picture For over ten years, AdThrive has been the leading ad manager in the industry and the single largest source of digital ads globally. The driving force behind this success is our incredible community of creators*. Collectively, our creators reach 72% of the U.S. population and are as big as some of the
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Over the last ten years, AdThrive has helped amazing independent publishers earn the ad revenue that reflects the quality of their content and the engagement of their audience. As we look to the next chapter in digital media, we see the biggest companies and platforms are increasingly complementing their advertising revenue with a range of
Read moreToday we’re shining a spotlight on the importance of independent publishers and the open web more broadly with the launch of a new initiative, Web Wide Open. The advertising industry is undergoing a once-in-a-generation transformation that will shape what types of companies and content creators will thrive in the new digital advertising ecosystem. And even though
Read moreIn a letter from our CEO, get a peek at AdThrive’s plans to bring you the highest RPMs and officially assure your revenue when third-party cookies crumble
Read moreWe originally created our Payment Guarantee in 2020 and have proudly shielded creators from the risks of advertiser non-payments and clawbacks from the beginning.
Read moreYou deserve an ad provider committed to delivering the highest RPMs, helping you survive and thrive in a changing industry, and investing in your future.
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