Blog

Meet Jeff D’Onofrio: Our New Chief Financial Officer

It’s only February, but the good news keeps coming. Today we’re excited to introduce CafeMedia’s first-ever Chief Financial Officer, Jeff D’Onofrio.  As CFO, Jeff will help us continue to build a strong, scalable organization as we rapidly grow and help us provide even more value and support to our incredible publishers.  Jeff has a fantastic

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Remarkable Voices returns with a new class of extraordinary BIPOC creators in food, travel, and finance

This March, Remarkable Voices returns for its third edition: welcoming a new class of twelve extraordinary BIPOC creators specializing in food, travel, finance, and lifestyle content. Over the next eight weeks, these creators will take part in workshops, intensives, and personal office hours with our team of experts covering topics such as brand and content

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Case Study: Dassana’s Veg Recipes saw 34% higher RPMs with AdThrive

Dassana founded Dassana’s Veg Recipes in 2009 as a way to keep an online record of her family recipes. The delicious recipes were a hit — readership exploded, and her site is now India’s most popular vegetarian food blog. While Dassana felt she was earning well with her previous ad network, she wanted to see if she could achieve and sustain higher RPMs while maintaining an excellent site experience for her loyal international readership.

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Meet Emily: Our New Chief Customer Officer

We’re kicking off the new year with some exciting news: our new Chief Customer Officer, Emily Burt, has joined the team! In this newly created role, Emily will focus on growing the company’s best-in-class customer service operations and building out new capabilities beyond our core advertising offering to ensure our publishers are equipped with the

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How AdThrive Publishers Doubled Search Traffic Overnight

At AdThrive, we’re committed to helping our publishers grow their business, whether it’s by increasing their revenue per pageview or by helping them grow their audience. Search engine optimization (SEO), or optimizing content to attract readers from search engines like Google, plays a big role in audience growth. In fact, in our publisher survey this

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Remarkable Voices is back with 10 leading female BIPOC content creators

“We know the empowerment of more BIPOC creators will make for richer, more authentic representation of their stories, cultures, and experiences on the open web. We launched Remarkable Voices to address gaps in representation, and offer these exceptional creators increased access to training, insights, and an expanded network that will help them turn their digital

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Let’s keep the web wide open

Today we’re shining a spotlight on the importance of independent publishers and the open web more broadly with the launch of a new initiative, Web Wide Open.  The advertising industry is undergoing a once-in-a-generation transformation that will shape what types of companies and content creators will thrive in the new digital advertising ecosystem. And even though

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